Joy Imani Lackey 🧍🏽‍♀️

Designer. Writer. Human.

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WORK

Adobe ExpressCreative Direction, Motion Design, Marketing Assets

Adobe x LinkedInSocial Media, Motion Design, Marketing Assets

Google AdsAdvertising, Visual Design, Photography

PICKUP Card GameCreative Direction, Social Media, Motion Design

Logofolio (26) Logomaking, Branding, Iconography

GeoGlobal RecordsArt Direction, Branding, Print Design (COMING SOON)

PICKUP Basketball Card Game

Index

PICKUP Basketball Card GameCreative Direction & Social Media Strategy

PickUp is a basketball card game made to engage players in problem solving. With a focus on play and the mathematics of basketball, I centered the brand around motion graphics and live action footage creating a social presence that moved as much as a pickup game.